VYTAL
Our Team

The people behind VYTAL

Two co-founders building the agency we wish existed.

SM

Samuel Mayer

Co-Founder

"I co-founded VYTAL because getting a brand deal that actually fits shouldn't take months of cold DMs and guesswork on both sides. Creators put in the real work to build an audience, and brands want to reach it — no reason had to be this hard. VYTAL exists to close that gap: real vetting, real matching, and a team that handles everything in between, so creators get partnerships that make sense and brands get results they can trust."
— Sam, Co-Founder

LL

Luke Lofstrom

Co-Founder

"I co-founded VYTAL to build the brand side of that same promise — a roster brands can actually trust. Too many partnerships get decided on follower count alone, and brands end up paying for reach that was never really there. We vet for real audience fit instead, so when a brand works with someone from the VYTAL roster, they know exactly what they're getting — and the partnership actually moves the needle."
— Luke, Co-Founder

Our Goal

"Every partnership we broker has to clear one bar: would both sides do it again? Not just get through it — actually want to repeat it. That goes for a creator's first deal and a brand's tenth one. If it doesn't clear that bar, we didn't do our job. That's what we're building toward, one real match at a time."

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